What an unforgettable experience, y’all! This past weekend, I had the absolute privilege of serving as the Keynote Speaker at the 15° World Sales Forum, hosted by the amazing team at America Empresarial in Bogota, Colombia. And let me tell you—it was EVERYTHING. The energy, the insights, the incredible people—it all left me inspired and fired up! 🔥
First, a HUGE thank you to Verónica Orlando, Jorge Cesar Orlando, and the entire America Empresarial team for rolling out the red carpet and making me feel so welcome. 🫶🏾 From the moment I stepped into Bogota, I was greeted with warmth, hospitality, and a community of sales professionals, leaders, and entrepreneurs who are all striving for greatness.
This wasn’t just a Colombian affair—it was an international gathering of brilliance. 🌎 The attendees represented cities across Colombia—Bogota, Cali, Barranquilla, Medellin, Cartagena—and beyond, with participants from Mexico 🇲🇽, Panama 🇵🇦, Argentina 🇦🇷, and other South and Central American countries.
The diversity of experiences, cultures, and perspectives made this event a masterclass in connection, collaboration, and growth. 💡
One of the things I love most about events like this is that I get to learn as much as I teach. The lineup of presenters was nothing short of phenomenal:
🎙️ Mark Hunter: Dropped knowledge bombs on the art of Powerful Prospecting. 💥
🎙️ Chris Payne: Shared strategies from his game-changing book, The Disruptive Sale. 📖
🎙️ Diego Ledesma: Blew our minds with insights on Emotional Selling with AI. 🤖
🎙️ Gustavo Massaro: Unpacked the Sales Success Formula and 6 Keys 🔑 to winning.
🎙️ Dieter Avella: Elevated us with a lesson on Ethical Influence.
🎙️ Edwin Trejo: Explored the Transformation of Tools in the Sales Process.
Big shoutout to Carlos Trujillo S for expertly moderating and ensuring every session flowed seamlessly. 🙌🏾
For my part, I brought the energy, the insights, and—of course—the JOLT!⚡️ My program is all about igniting action, reflection, and transformation for sales professionals, leaders, and entrepreneurs. The feedback from the attendees? Well, it speaks for itself:
💬 “Energetic and dynamic. It helped me reflect on different perspectives of my life and self-evaluate around my ‘ACTION.’”
💬 “One of those presentations that gift you with a shove to transform your attitude in life.”
💬 “Larry has the energy of Tony Robbins and the will to add something good to the world.”
Humbled. Grateful. Inspired. 🙏🏾
Every great performance has a backstage hero, and for me, that was Felipe R. My simultaneous interpreter was pure magic, ensuring my energy and message resonated with every attendee in the room. ¡Gracias, Felipe! 👍🏾
A special thank you to Donald C. Kelly for the referral and intro that led to this incredible opportunity. 👊🏾 And, of course, to all the attendees who brought their curiosity, openness, and willingness to learn—y’all are the real MVPs. 🏆
What stood out most to me during this experience was the universal desire for growth and connection. No matter where we come from, we’re all striving to learn, improve, and elevate ourselves and our communities. This forum was a reminder that sales isn’t just about closing deals—it’s about building relationships, solving problems, and creating opportunities.
As I reflect on this transformative experience, I want to leave you with this challenge:
Make it a Marvelous Monday—it’s YOUR choice. ✅ Let’s ignite this week with purpose, passion, and positivity! 🚀
Cheers to international impact and limitless horizons,
✌🏾 Larry Long Jr.